The Blog

 

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NOT YOUR AVERAGE BLOG

Is there anything worse than clicking on a blog with a juicy headline, only to find a whole lot of fluff and zero real answers? You’re ready for the good stuff—only to be met with rambling filler that could’ve been written by your left-field cousin, Bertha. Not here.

Every post I write is packed with real, usable strategies that actually make a difference in your business. No wasted words, no empty promises—just practical tips you can apply right away. So if you're ready for the good stuff, go on... click on a blog and get reading.

Why Having a Casual Pay Roll is a Bad Idea Jun 27, 2025

In a bid to save money or keep things “flexible,” many salon and clinic owners opt to pay their ther...

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Why Your Skin Clinic or Beauty Salon Shouldn’t Skip a Mother’s Day Promotion marketing promotions Apr 05, 2025

Mother’s Day isn’t just a celebration—it’s a reminder. A moment in the year when people pause, refle...

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Most Clinic and Salon Managers Aren’t Really Managers—Here’s How to Fix That accountability business employees leadership Feb 22, 2025

Most skin clinic and beauty salon owners assume that hiring a manager means they’ll finally be able ...

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There’s a Black Friday Rush Coming. Don’t Snooze Through the Opportunity business promotions Oct 29, 2024

With Black Friday and Cyber Monday just around the corner, you should be bracing for what’s predicte...

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How to Set Targets for your Skin Clinic or Beauty Salon accountability business employees Sep 07, 2024

PLUS BONUS: The Fin 2025 Targets for Australian Skin Clinics and Beauty Salons

We all know the beau...

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Why I Love INSKIN.CO for the Industry Aug 06, 2024

On June 25th 2024, I was invited to the launch of Inskin Cosmedics’ newest addition – Inskin.co. Alo...

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Why Mediocre Therapists Love Discounted Promotions and Great Ones Hate Them Mar 10, 2024

Heavily discounted promotions (mostly last minute ones) are a common tactic used to increase cash fl...

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ASSESSING THE LONG-TERM VALUE OF DISCOUNTED GIFT VOUCHER PROMOTIONS business profitability promotions Jan 02, 2024

A business owner recently asked me what I thought of gift voucher promotions like, ‘Upvalue Your GVs...

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THE CASE FOR SCRUBS FOR BEAUTY AND SKIN PROFESSIONALS business employees for therapists Dec 18, 2023

I’ve just come back from a doctor’s appointment (all good, thanks for asking), and I couldn't help b...

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YOUR BEAUTY SALON OR SKIN CLINIC IS EITHER REMARKABLE OR INVISIBLE business mindset profitability May 21, 2023

“You’re either a Purple Cow or you’re not. You’re either remarkable or invisible. Make your choice.”...

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